Hospital Glamour

Hospital gowns that look good and practical for both men and women.

Brief

To officially launch Hospital Glamour to the Australian public targeting mainstream media as well as niche publications like parenting and seniors.

The Results

Within a three month campaign Bob Beveridge, the Founder of Hospital Glamour, appeared on national television twice – on Studio Ten and on Channel Seven’s Daily Edition. He appeared in a full page feature in New Idea magazine as well as being interviewed on radio in all capital cities – 15 radio interviews. Number one radio breakfast host Alan Jones made special mention of Hospital Glamour on his program and Bob Beveridge also appeared in several online media, including the Huffington Post.

TV & Video Spots

Bob Beveridge – Hospital Glamour on Studio Ten

 

Bob Beveridge, Hospital Glamour on Daily Edition.

Print Media & Featured Publications

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15 Radio Interviews

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90 second mention by Alan Jones on Number One Rating Breakfast show on 2GB in Sydney and 4BC in Brisbane

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